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One state. Twelve counters. One condition standard.

Case studyRentals
Avis Alaska (Alaska Rent A Car, Inc.)
Inspections delivered
121,746
Average inspection time, vs. 30–45 min manual
6 min 40 s
Estimated counter time saved
~62,500 hrs

“Avis Alaska needed the same vehicle condition process to work at every counter, even when a rental started in one city and ended hundreds of miles away in another.”

The problem was consistency at statewide scale.

Different counters created different records

Avis Alaska operates 12 locations across the state, including Anchorage, Fairbanks, Juneau, Haines, Kenai and Skagway. Its one-way rental model means a vehicle can leave one counter and return to another, so the condition record has to make sense to people who were not there when the vehicle left.

Peak season made slow processes more visible

The existing process relied on manual walkarounds, paper and photo folders. During busy travel periods, every extra step added pressure at the counter. Different photo angles, notes and local habits also made it harder to compare pickup and return evidence across locations.

The team still wanted to own the judgment call

Avis Alaska did not need an outside system to decide what counted as damage or what a repair should cost. The team wanted a more consistent way to capture and organize condition evidence while keeping damage assessment and repair-cost estimation inside the business.

“The requirement: give all 12 counters the same inspection process while keeping damage decisions in house.”

Standardize the record, not the judgment.

Self Inspection became the capture and evidence layer. Avis Alaska kept the parts of the process it already knew best.

1. Give every counter the same capture flow

Counter agents use the same guided photo and video walkaround at each location. That creates a repeatable set of vehicle views instead of relying on different paper forms, photo folders or local habits.

2. Keep the evidence in one place

Photos, videos and agent annotations are stored as a centralized condition record. That gives teams a common reference when a vehicle moves between locations or when a return has to be reviewed later.

3. Keep damage review in-house

Avis Alaska agents continue to flag damage themselves from the captured imagery, and repair cost estimation remains an internal task. Self Inspection standardizes the capture and record without replacing the operator's decision process.

Avis Alaska (Alaska Rent A Car, Inc.) – image 2

From pilot to statewide standard.

The program expanded across all 12 counters, ran through a full peak season and became the default check-out and return workflow.

WhenMilestoneWhat changed
Mar 6, 2024Pilot launchFirst live inspection completed at an Avis Alaska counter.
2024Statewide rolloutWorkflow validated and rolled out across all 12 statewide counters.
2025First full yearFirst full peak tourist season at statewide scale; daily volume stabilized.
2025Employee-ownedAvis Alaska transitioned to 100% employee ownership while the inspection workflow continued.
2026Default workflowStandard check-out and return workflow in place at every Alaska counter.
Jun 23, 2026121,746 totalProgram reached 121,746 inspections at roughly 145 inspections per day.

What changed

More than two years of program data show a statewide operating standard, high inspection volume and a much shorter capture process against a manual inspection benchmark.

From March 6, 2024 through June 23, 2026, Avis Alaska completed 121,746 inspections across 12 statewide locations. Average inspection time was 6 minutes 40 seconds, compared with a 30 to 45 minute manual inspection benchmark.

Using that benchmark, the program estimates roughly 62,500 counter hours saved over the period. By 2026, the workflow had become the default check-out and return process across the network, while damage assessment and repair-cost estimation remained in-house.

The vehicle can change locations. The condition standard should not.

For Avis Alaska, the outcome was bigger than moving a walk-around onto a phone. The business created one repeatable way to document vehicle condition across a geographically distributed rental network, giving every counter a clearer record to work from while keeping operational judgment with the team.

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Guided capture of a vehicle's front left corner in the Self Inspection app
Front hood$350
Medium scratch
Front left fender$630
Severe dent
Avis Case Study: Rental Return Inspection | Self Inspection